Privacy policy

Your data is precious!

That is why Armor-lux makes every effort to ensure that you are informed about its use and protection in an accurate and transparent way.

We have updated our privacy policy in line with the General Data Protection Regulation, which came into effect on May 25th, and which standardises European law on the protection of the personal data of customers and users.

Here you will find the details of our privacy policy:

Processing your personal data:

We use your data in the context of carrying out your orders or purchases.

Excluding data processed within this context, usage relies exclusively on your consent, which you are able to withdraw at any time. This processing is used for the purposes of customer relationship monitoring, the implementation of a loyalty programme and in commercial prospection. We inform you that your data may also be subject to further processing for statistical purposes.

The recipients of your personal data:

The recipients of your personal data are the customer relationship management service as well as the IT service, and the providers charged with operations planned by by our loyalty programme and our commercial animation programme, who are authorised to process your data. We promise not to disclose or sell your personal data to third party partners.

The length of time your data will be stored:

It is kept for 3 years after the last contact between yourself and us. It is kept within the EU.

You have more rights:
You have the right to access, rectify, oppose, delete and limit the processing and portability of your personal data, under the conditions set out in the Regulation. For any request to exercise your rights, you can send an email addressed to or a letter to Armor-lux Legal Service, 21,23 rue Louison Bobet, ZI Kerdroniou, 29556 QUIMPER Cedex 9. All requests must be accompanied by proof of identity.

We have therefore updated the General Conditions of Sale and the General Conditions of Use of the loyalty program, in order to inform you in particular of the new rights you have, and to show you how to access your data.

Additionally, we have appointed a Data Protection Officer and uploaded a help page.

Do not hesitate to contact us directly if you have any questions.

Cookie policy:

A cookie is a small file stocked by your browser, on the hard drive of your device (computer, tablet or smartphone) when you visit a website such as Armor-lux website.
It contains information on the browsing done on our website pages.
We are using cookies in order to offer you the best possible experience on our website, to facilitate your navigation and optimize our services. Indeed, the cookies allows us to recognize you and to get you connected automatically, in particular by saving the settings and the preferences you chose during your former visits, or also by storing the products you put in your shopping cart.
Cookies are also used to process statistics and information on website traffic, in particular to ensure that it is working normally.

Cookies do not damage your devices and cannot be used to personally identify you.

We use four kinds of cookies:

Technical cookies: They are used to ensure the browsing on the website, to use its functions and to record your preferences (for example, it is used to add an article to your shopping cart).
Identification and personalization: The website stores your preferences (for example: your user name, your language or your geographic location). It facilitates and personalizes your browsing experience.
Analysis and performance cookies: they allow us to measure various indicators: number of visitors, visited pages.
Advertising or targeting cookies: they are used to serve ads likely to interest you. They mainly aim to limit the number of times you are solicited by an add, and they help us to measure the effectiveness of our advertising campaigns.

This consent is considered valid for a period of a maximum of 13 months, in compliance with the General Regulation on Data Protection.

We will soon update our website to provide you with new functions and thus improve your browsing experience. This way, you will be able to personalize your cookie preferences.