Armor-Lux and FAGUO embark upon the coast of Brittany.

To launch their cooperation, the creation of a maritime styled collection appears to be obvious. Armor-Lux and FAGUO combine their respective know-how and embark on a summer journey upon the coast of Brittany. Take a deep breath…. and cast off! Designed by the design teams of both brands, the Armor-Lux x FAGUO capsule collection is composed of nine unisex models which include the essential items of a maritime styled collection (Breton striped shirt, fisherman jumper, beanie, glossy raincoat), shoes and last but not least a small luggage collection. For every Armor-Lux x FAGUO item purchased, a tree will be planted in France.

A unique cooperation, authentic and responsible

Armor-Lux and FAGUO share common values of strong societal commitments. Armor-Lux has integrated sustainable development at the core of its strategy and its activities for many years (CSR effort valued by AFNOR Certification). For its part, FAGUO plants a tree for every item since its creation in 2009. Today 800 000 trees are growing in 120 forests in France.


Launched in 2009, FAGUO is a young French fashion label that creates timeless items trough collections of shoes, luggage and clothing. Beyond fashion, FAGUO is a state of mind. It’s the sharing of values of exchange, curiosity and enthusiasm. FAGUO developed a reforestation project in France according to the responsible idea of: “for each FAGUO product, a tree is planted in France”. Make an adventure out of every step. In 2018, FAGUO is… 9 years of history, 40 employees, 8 stores, 800 000 products sold for 800 000 trees planted!

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